On Tuesday, Twitter released its Q1 2022 Inclusion, Diversity, Equity and Accessibility (IDEA) report. It says the platform is on track to meet its TweepForce five-year goal of having more diverse talent at the company. The company believes it can meet these milestones a full two years early. The platform also announced two new plans…Read More
The second weekend of the 2022 Coachella Valley Music and Arts Festival runs April 22-24. To mark the occasion, Messenger released a Coachella chat theme that adds a pastel landscape background to users’ conversations. When a user activates the Coachella chat theme on a conversation, the conversation’s emoji will automatically be updated to the ferris…Read More
When you crack open a frosty can of Elysian Brewing’s new Dank Dust IPA, its initial, prevailing aroma signals only one thing: a stash of potent, rather loud weed. While there isn’t a hint of THC to be found in the brand’s pine-forward India Pale Ale, the scent is convincing enough to inspire some excitement…Read More
From a legalization standpoint, the cannabis industry is undergoing a sea change, as state after state moves forward with legalization and decriminalization efforts. Seemingly every day, new cannabis players emerge on the scene, all vying for their plot of land in the so-called “green rush.” But here’s the thing: Nearly every cannabis company today is…Read More
The biggest day on the cannabis calendar is upon us. The swift approach of April 20 meant, for product marketers and social media teams across CPG brands, what’s now “4/20 season” has been in full swing for at least a month. Brands large, small and entirely cannabis-unrelated are cooking up ways to associate themselves with…Read More
Tech hiring trends in the US indicate what the Wall Street Journal is calling “a giant shock to the workforce” as record numbers of controversially-called “blue-collar” workers are breaking into ICT roles on technical teams — sans the once prerequisite four-year college degree. Dubbed “new-collar jobs” by former IBM CEO Ginni Rometty in an open letter to then-president-elect Donald Trump way back in 2016, the push to make technical job opportunities accessible through unconventional education and/or on-the-job training is not a new idea. The impact of the coronavirus pandemic on the number of global, remote employment opportunities for new-collar career…
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Samsung has aimed to develop epic-style adverts in recent years under its “Awesome is for everyone” platform. The latest is no exception as it sees a father and son experience the world by travelling from their couch, enjoying the power of the Galaxy A smartphone range. The three-minute+ spot titled “The Awesome Product Adventure” from…Read More
Takeovers are usually friendly affairs. Corporate executives engage in top-secret talks, with one company or group of investors making a bid for another business. After some negotiating, the companies engaged in the merger or acquisition announce a deal has been struck. But other takeovers are more hostile in nature. Not every company wants to be taken over. This is the case with Elon Musk’s US$43 billion bid to buy Twitter. Companies have various measures in their arsenal to ward off such unwanted advances. One of the most effective anti-takeover measures is the shareholder rights plan, also more aptly known as…
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I recently heard about an Israeli DJ operating his decks through the electric power of five Teslas. According to this PR machine, DJ Black “creates an audiovisual journey that propels the viewers behind the wheel of a Tesla, in a progressive journey into the future.” Sure, whatever. You can listen to his set below. Beyond the tunes, I was interested in the capacity for an EV as a reliable energy conduit. We’ve written a fair bit about Vehicle-to-home or (V2H) charging, where an electric car can share the energy it receives from the grid and use it to power a…
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Ben & Jerry’s blends two of its core personality traits–its dedication to activism and its love of word puns–into an April 20-pegged campaign that advocates for criminal justice reform and federal cannabis legalization. Using the tagline, “Our cannabis laws are half baked,” the beloved brand has partnered with the ACLU to give Americans a simple…Read More
