ADWEEK’s 2025 Brand Genius Winners Are Rewriting the Marketing Playbook
The people making the brand moves rocking the marketing world.Read More
Geico Hires Goldman Sachs Exec Arianna Orpello as CMO
Her arrival follows the exit of former CMO Damon Burrell in January.Read More
Why Paramount Paid $150 Million for a $20 Million Media Company
The Free Press’ lofty valuation reflects more than revenue.Read More
Paramount Announces Bari Weiss as CBS News’ New Editor-in-Chief
Weiss will report to David Ellison, CEO of Paramount Skydance.Read More
Mozilla Taps Index Exchange as First Programmatic Partner
Marketers using the new platform will be able to reach large, engaged audiences in respectful, brand-safe environments.Read More
5 Questions for… Tristan Redman and Asma Khalid on Their New BBC Podcast
BBC News launched The Global Story in September.Read More
AllGear Digital Launches Retail Media Partnership With Backcountry
The collaboration points to a new path for publishers seeking growth in the retail media era.Read More
1-800-Flowers Taps Home Depot Vet Melanie Babcock as Marketing and Growth Chief
She most recently led retail media network Orange Apron Media.Read More
Edelman Eyes AI Opportunity Amid Leadership Shift
Edelman announced an executive leadership shuffle as the independent PR firm looks to capitalize on major shifts in media and marketing—and compete more directly for marketing budgets. Longtime company veteran […]Read More
How Marketers Are Actually Using AI in 2025: New Research
Curious about how your peers are incorporating AI into their marketing workflows? Wondering which tools are proving most valuable in real-world applications? The 2025 AI Marketing Industry Report reveals practical insights into how marketers are using AI to enhance their content strategies, streamline workflows, and improve productivity. Real Usage Patterns from Working Marketers This comprehensive […]
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