TechMagic: Nvidia GTC, Shopping With a Robot, Samsung XR’s Future, Bored Apes Are Back
Plus, what happened at Vogue Singapore’s Next in Vogue and Singularity South Africa.Read More
Disney Closes Deal to Combine Fubo and Hulu Live TV
The combined company creates one of the largest MVPDs in the market.Read More
Netflix’s Ad Tier Has Almost Half of Its Household Viewing Hours, According to Comscore
Comscore’s streaming TV report showcases how ad-supported and FAST platforms are thriving.Read More
Beyond the checkbox mindset
So many bits of information are flying around. Emails to us, articles, posts, videos, updates, memos, meetings, books…
The most common (and apparently efficient) approach is to quickly look over the new information. If it confirms what you already know, check it off. If it contradicts what you believe, find a reason to ignore it.
The alternative is to take new information and try it on for size. Have it change your mind. Imagine what happens if the information is actually true and useful. Not a checkbox confirmation, but actually a new way to see things.
You can always switch back later.
Coolr Names U.S. President to Lead Stateside Expansion
London-based social agency Coolr has appointed Mark Lainas as its first U.S. president, marking a major push into the American market. Coolr, founded in London in 2017, blends influencer marketing, […]Read More
Volkswagen of America Opened 70 Years Ago, Leading to the One of the Most Famous Ads in History
Most people associate U.S. automotive innovation and industry with Michigan—Detroit, or perhaps Dearborn, where Henry Ford built his colossal River Rouge Plant. They probably wouldn’t think of Englewood Cliffs, New […]Read More
NBC Reveals On Brand Billboard Contest Winner—and They Have the Perfect Name
The winning entry for NBC’s On Brand billboard design contest will be displayed in Los Angeles.Read More
NBCU’s Big Bet on Linear Sports TV Defies Streaming Trends
Sports linear channel NBCSN is set to launch this fall.Read More
Sole Purpose: Unless Collective and Under Armour’s Plastic-Free Sportswear
The future of sneakers and athletic wear is eco-conscious.Read More
PepsiCo’s First New Logo in 25 Years Marks Its Shift to a ‘Branded House’
PepsiCo owns more than 500 brands, but when asked to name them, only 21% of consumers can think of any aside from Pepsi. This startling fact is among the reasons why […]Read More