Penry Price is not quite “Open to Work” yet, but he announced on Wednesday he is stepping down from his longtime role as vice president of LinkedIn Marketing Solutions. Longtime Twitter veteran Matthew Derella will join the professional network to succeed him. Price revealed his impending departure in a video posted to LinkedIn Wednesday, saying…Read More
Karoline Leavitt will be the new White House press secretary when Donald Trump takes office in January. At 27, she’ll be the youngest person to serve in that role, but she’s familiar with the job, having worked as an assistant press secretary for Kayleigh McEnany during the president-elect’s first term. Leavitt was also part of…Read More
Caitlin Clark capped a record-breaking college basketball career this year by shattering marks during her WNBA rookie season–and she’s steadily scored points for State Farm and Disney throughout it all. Now that Clark finally has some time off the court, the WNBA Rookie of the Year is putting in a few extra sports marketing minutes…Read More
Tuesday, November 12 Fox News’ Jesse Watters Primetime won the total viewer battle, while Gutfeld! was the most-watched program in the demo. CNN drew more viewers than MSNBC in the Adults 25-54 demo during both dayparts, while MSNBC finished as the No. 2 network in total viewers in primetime and total day. But neither network…Read More
Amazon Web Services (AWS) has named former SAP chief marketing and solutions officer Julia White as its new chief marketing officer (CMO). White will succeed Raejeanne Skillern, who is leaving to devote more time to her family and her board member roles. White left SAP in August after three-and-a-half years with the company. Prior to…Read More
YMCA of the USA has named The Martin Agency as its advertising agency of record, following a competitive review by the organization. The Martin Agency will be responsible for the development of an integrated brand campaign that will be implemented in local communities nationwide surrounding the orgnizations’ 175th anniversary in the United States. Details of…Read More
Norwegian soccer player Erling Haaland is no ordinary athlete. Beats by Dre enlisted the star footballer for a new spot called “Ordinary is for everyone else,” highlighting Haaland’s knack for unique training methods and his affinity for nature. Created by Uncommon Creative Studio, the ad sees the footballer using various Beats by Dre devices, like…Read More
Is getting into smart TV OS a smart move for The Trade Desk? Today, ad tech platform The Trade Desk announced that it has developed Ventura, a new streaming TV operating system (OS). Additionally, it will partner with smart TV original equipment manufacturers (OEMs) and other streaming TV aggregators to launch the OS as early…Read More
Symone Woolridge has joined Minneapolis Fox-owned station KMSP as evening news anchor. Starting in December, she’ll co-anchor the Fox 9 at 5 p.m. newscast alongside Kelcey Carlson, the Fox 9 at 5:30 with Amy Hockert, as well as the Fox 9 at 6:30 newscast with Tim Blotz. “Symone will make the perfect addition to our…Read More
Last week, Sweetgreen’s newly unveiled Kale Camo Hoodie hit my social feed. My first reaction was: “What a clever way to super-serve mega fans.” The company proudly heralded the idea in a press release and touted the new merch on social media just before the holidays. An hour later, another post hit my feed. Apparel…Read More
