The closing day of the IAB’s NewFronts saw Dotdash Meredith sing to advertisers about its stable of over 50 publishing brands that are laser-focused on helping readers find inspiration, answer questions or take action. “Understanding user intent drives our video strategy,” said Alysia Borsa, chief business officer and president, lifestyle, Dotdash Meredith. “Consumers have a…Read More
Uncategorized