Instagram Collab Feature

Influencer campaigns have become more powerful, thanks to the new Collab feature.

Instagram has revealed that it is testing a new Collab feature that will help content creators collaborate with each other for Feed posts and Reels.

The new feature will let one creator invite another to collaborate for posts and Reels. If the other person accepts the invitation, the Instagram posts and Reels will have both their accounts’ names on them, thus, reaching both their audience simultaneously.https://economictimes.indiatimes.com/tech/technology/instagram-starts-testing-new-feature-collab-in-india-and-uk/articleshow/84608832.cms#:~:text=Instagram%20has%20started%20testing%20a,the%20followers%20of%20both%20accounts.