Molson Coors’ CMO and DDB’s Top Creative Forged a Partnership in Crisis—and Haven’t Slowed Since

Molson Coors’ chief marketing officer, Michelle St. Jacques, famously took the reins at the beer giant a day after Anheuser-Busch ran multiple Super Bowl ads blasting Miller and Coors for using corn syrup as a fermentation base in their beer–something that experts argue is irrelevant to the final product. It was amid the flurry of…Read More