Magnite Will Buy SpotX for $1.17 Billion to Create Dominant Independent CTV Platform

In a move to create a dominant connected TV platform, supply-side platform Magnite announced overnight that it will acquire SSP SpotX for $1.17 billion in cash and stock. Less than a year after closing on its deal for Telaria, another CTV-first platform, Magnite is moving to position itself as a formidable, independent alternative in the…Read More