Dentsu Aegis Network (DAN) is undergoing a rebrand, intending to simplify its offering. The new name is Dentsu International. DAN was a result of Dentsu’s 2012 acquisition of Aegis Media for a reported $5 billion and comprises nine major agency brands: Carat, Dentsu X, iProspect, Isobar, DentsuMcgarryBowen, Merkle, MKTG, Vizeum and Posterscope. The network is…Read More
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